Lafayette, La. Jeff Martin didn’t set out to be a military hero, but in a strange turn of events, that’s exactly what happened.
In Operation Desert Storm, on a mission at the border of Kuwait, Martin, a Fleet Marine Force Corpsman, used his observational skills, Louisiana knowhow and quick thinking to save a combat mission in the Persian Gulf War. Martin was awarded the Navy Achievement Medal, with Combat V.
Martin’s Navy citation reads, “…Amidst artillery raids prior to ground offensive action along the Southwestern Saudi-Kuwaiti border, Hospital Corpsman Third Class Martin performed in a noteworthy manner showing extreme attentiveness to any injuries received to the battery’s Marines. During Operation Desert Storm, while attacking into Kuwait, he was always visible throughout the battery’s position where his outward calm and professionalism inspired confidence in those around him….”
These days, Martin uses those same skills and knowhow to help entrepreneurs expand their expertise in critical areas of business. As founder and CEO of Company Growth Academy, Martin provides practical frameworks and end-to-end coaching to help others master the skills needed to break through ceilings and grow their companies.
In Hero on a Mission, Martin coaches business owners and entrepreneurs who may be:
· Struggling to achieve the goals they set
· Struggling to create a clear vision of success in life
· Struggling to clarify your personal mission to align with business success
· Struggling to be productive.
As a giveback, Martin will host three virtual two-hour Hero on a Mission sessions (valued at $299 per person) for six veterans who want to clarify their personal mission to align their business mission. To be a part of the veterans’ Hero on a Mission sessions, veterans must have an existing LLC and be available to attend the virtual sessions (yet to be scheduled). To apply, go here (deadline to apply is March 31). Six veterans will be chosen to participate in the sessions (at least three veterans will be from Louisiana).
Though Martin is hosting sessions specifically for veterans, any business owner/entrepreneur, veteran or not, is eligible to sign up for Hero on a Mission here (cost is $299).
“The military gave me the foundation and confidence I needed to pursue my entrepreneurial dreams, but confidence doesn’t always transfer to all the areas needed to build a profitable, sustainable business,” said Martin. “At Company Growth Academy, we know entrepreneurs want to grow their companies while maintaining profitability. Hero on a Mission is the initial training to do just that. It’s open to all entrepreneurs, but I wanted to focus the launch specifically for veterans — since they are near and dear to my heart.”
In the U.S., there are 442,485 veteran-owned businesses with employees and 2.08 million self-employed veteran businesses with no employees. Martin says he realizes the struggles many of them are facing and is looking for a way to assist them.
“Most veterans know a lot about working in a team on a mission, but sometimes they need some insights to transfer those skills into the world of business,” Martin said. “Missing out on how to manage certain parts of a business can hold back the entire organization.”
Roy Petitfils, a Lafayette-based and internationally known counselor and expert on working with teenagers, worked with Martin for two years.
“Jeff helped me to see that I was more of an artist and that I had to run my business like a business owner and not an artist,” Petitfils said. “Jeff’s advice fundamentally changed the course of my career.”
Roxanne Clark, with Clark Integrated Medical Clinics, says that Martin really gave her organization the tools needed to develop the culture they had been working toward creating.
“His training helped us tremendously with identifying our core values and teaching us effective ways to teach them and exemplify them to our staff and patients. He taught us so much about marketing and strategies for branding — and showed us ways to set our business apart from others in our industry,” Clark said. “His training greatly boosted our confidence and effectiveness as business owners, which lead to increased productivity and revenue.”
Martin has spent more than 30 years working with hundreds of business owners as an entrepreneur and business coach. He is the author of the no. 1 bestseller, Business Mulligan: How to Give your Business and your Life a Second Chance in a Changing World.
“After seeing so many small business owners struggle and give up on their dreams of business ownership, I decided to do something about it,” Martin said.
Martin is trained and licensed by Business Made Simple to coach and install the Business Made Simple Operating System and facilitate the Hero on a Mission workshop.
About Company Growth Academy: At CGA, we recognize the struggle many companies experience in their efforts to reach new levels of success. Our frameworks and coaching help business owners install a practical operating system that allows full execution of ideas and projects to build confidence and achieve profitable, sustainable growth. Learn more at www.companygrowthacademy.com.